Brand, Marketing & Growth Strategy

Marketing & Brand Strategy

Build a brand that’s strategic, scalable, and market-ready.
We define your brand identity and activate it across the channels that matter — supported by market insights and cross-border growth strategy.

Who It's For

Emerging brands, B2B startups, and digital-first businesses looking to scale across Australia and Asia.

What We Do

Brand positioning, tone of voice & messaging
Logo design, colour palette & brand guidelines
Content calendar & integrated campaign strategy
Landing page optimisation & email funnel setup
Market-entry brand strategy across Australia and Greater China
Commercial readiness support: product adaptation, supply chain and partner alignment

Client Example

We helped a fintech company reposition its brand for SME audiences and launch a targeted LinkedIn & Google campaign — doubling inbound leads in eight weeks

Deliverables

Brand style guide, messaging framework, campaign roadmap, content assets, market-entry strategy pack

Chinese Market Entry Solutions

Expand your brand into Chinese-speaking markets across Australia and Asia.
We combine cultural insight, platform expertise, and cross-border commercial strategy to help brands localise, activate, and scale.

Who It's For

Australian brands entering China or targeting local Chinese audiences — or businesses seeking cross-border distribution and supply chain alignment.

What We Do

WeChat, Xiaohongshu, and Douyin setup & activation
Chinese-language brand localisation
Local KOL & community campaign execution
Distributor outreach and channel development
Cross-border market-entry readiness, including supply chain advisory

Client Example

We supported an Australian supplement brand in launching and scaling on Xiaohongshu, leading to 12 influencer collaborations and placement in 30+ pharmacy channels within six months.

Deliverables

Platform activation toolkit, localized brand assets, KOL proposal pack, cross-border channel roadmap, performance analytics report